Zorvex Growth

Decarose: taking a new perfume brand online

Decarose is a Pakistani startup selling four signature 60ml Extrait de Parfum fragrances in a black and gold gift box. The brand needed to start selling online. We built its store, set up its search visibility and edited its product pictures, and the store now takes about 3 orders a day.

Client: Decarose · Industry: Fragrance e-commerce · Market: Pakistan · Services: Web development, E-commerce, SEO, Photo editing

The result

  • ~3 orders a day — Reported by the client, for a brand-new startup.
  • 4 fragrances live online — Each with its own product page.
  • 3 ways to order — Cart, custom order form and WhatsApp.

The goal

The client's goal was to take the business online and grow sales. As a new startup, Decarose needed a store that looked as premium as the product, made ordering simple for customers, and could be found on Google.

What we delivered

  • A storefront that matches the packaging — A black and gold design built to feel like a luxury fragrance house, so the website carries the same premium feel as the gift box.
  • A shop with four fragrances — Aura, Laila, Prime and Sultan each have their own product page, clear pricing in rupees and an Add to Cart button.
  • A cart and order form — Customers add fragrances to a cart and send their order. The team then confirms the delivery charge and payment directly with each customer.
  • A custom order page — A separate form for gift orders, bespoke requests and larger quantities, so bigger enquiries don't get lost.
  • An Our Craft page — A page that explains why Extrait de Parfum is different, giving the brand a story as well as a product list.
  • WhatsApp on every page — A WhatsApp button stays on screen so customers can ask a question or order in the app they already use.
  • Mobile-first layout — The whole store works on a phone, where most shoppers will arrive.
  • SEO setup — On-page SEO, including page titles, descriptions and clean product URLs, so Google can find and understand each fragrance page.
  • Edited product pictures — All four bottles share one consistent, premium look, with matching lighting, backdrop and a stone base for each fragrance.

Inside the store

Decarose homepage with the headline Eternity Captured in a Drop and a Laila perfume bottle in a black and gold gift box
Homepage: a dark, gold-accented design that matches the packaging.
Decarose shop page showing four fragrances, Aura, Laila, Prime and Sultan, with prices from Rs. 2,000
Shop: four fragrances, clear pricing and an Add to Cart button on each.
Decarose Our Craft page explaining why the fragrances are Extrait de Parfum
Our Craft: the brand story and why Extrait de Parfum.
Decarose custom order form for gift orders and larger quantities
Custom Order: a form for gifts, bespoke requests and bulk orders.
Decarose cart page with a Send your order form
Cart: customers send their order and the team confirms delivery and payment.
Decarose homepage on a phone, with the cart icon, menu and Shop the Collection button
On a phone, the same store stays clean and easy to use.

Who built it

  • Hassan — Website design and development
  • Mohsin — SEO
  • Daud — Product picture editing

View Decarose live · Back to all work · Contact Zorvex Growth